Fall 2010 Reel
Eye Goo is a creative editorial, motion graphic design and animation studio for commercial, on-air promotion, web and branded entertainment. Our eclectic team of visual artists and storytellers produce, execute and deliver on time – every time.
MTV “Made”
Ear Goo is delighted to be working on the eleventh season of MTV’s Emmy Award-winning series, Made.
Client: MTV
Mix: Ear Goo
Centric “Inside R. Kelly”
Just when we thought we knew R. Kelly, we delved deeper into his closet while working on this spot for centric TV.
Client: Centric
Sound Design & Mix: Ear Goo
VH1 “You’re Cut Off”
Reality bites when your family puts their foot down on your finances. Check out this spot for the new season of VH1’s “You’re Cut Off”.
Client: VH1
Sound Design & Mix: Ear Goo
VH1 “You Oughta Know: Sia”
Watch and learn about Sia’s roots as she begins to rise in critical acclaim.
Client: VH1
Sound Design & Mix: Ear Goo
VH1 “Saved by the Baby”
Mario Lopez is a very busy man and he’s been keeping us busy editing and mixing these VH1 spots.
Client: VH1
Sound Design & Mix: Ear Goo
VH1 “Divas 2010″
Take a listen at the original music we composed for the VH1 spot “Divas”
Client: VH1
Original Music, Sound Design & Mix: Ear Goo
VH1 “Friday Night Alright”
Take a look at the spot Goo Media edited and mixed for last weeks “Friday Night Alright“!
Client: VH1
Sound Design/Mix: Ear Goo
Total Look Webisodes
Ever wanted to know what to do with your curly hair? Or if you should change your hair color from blonde to brown? Find out by taking a look at these Total Look Webisodes Ear Goo recently mixed and sound designed.
Client: Procter & Gamble
Sound Design/Mix: Ear Goo
Goo Media Group launches!!!
We are proud to announce the official launch of Goo Media Group! Check out our press release here!
[permalink]Ear Goo in Post Magazine
Ear Goo and President/Creative Director Paul Goldman are featured in the September issue of Post Magazine. Check out the article “Audio for Spots”!
[permalink]INTRODUCTING EAR GOO’S NEWEST CREATIVE: EDDIE COOPER
Ear Goo is excited to welcome its newest composer, sound designer and mixer, Eddie Cooper, to its creative and production team.
A musician since childhood, Cooper spent three years in Germany composing and producing cutting-edge music released on labels such as !K7, Eskimo, Road Rage and Sony/Four Music. While recording at some of Berlin’s top studios, Cooper gained tremendous knowledge of vintage and modern production techniques that inform his current work.
Upon returning to his native home of New York City, Cooper brought his collective experience into the world of audio post-production where he has built a reputation for partnering creatively with clients to make every project as great as it can be, which is something Ear Goo prides itself in as well. Be it original music, sound design, mix or German, Cooper’s versatility and talent are the endowments that keep Ear Goo on the forefront of avant-garde creativity.
Cooper’s work includes MTV, VH1, Nintendo, CoverGirl, Cointreau, Dell, CNN, Food Network, Disney, Nickelodeon, The New York Times, among many others.
Eddie is a great asset to our team, and we are excited to have him at Ear Goo. Welcome!
[permalink]MTV2 “Music Image Spots”
MTV 2 turned to Ear Goo for sound design and mix for a campaign of music image spots featuring some of today’s best Hip Hop acts. Check out this spot featuring the one and only: N.E.R.D.
Client: MTV2
Sound Design/Mix: Ear Goo
LEGO “Conform”
LEGO’s are fun for people of any age. Take a listen to Ear Goo’s latest sound design and mix for this LEGO sweepstakes spot.
Client: LEGO
Sound Design/Mix: Ear Goo
MTV “World of Jenks”
Ever wanted to know what it would be like in someone else’s shoes? Check out the trailer from MTV’s inspiring new documentary series, “World of Jenks”.
Client: MTV
Sound Design/Mix: Ear Goo
VH1 “Don’t Forget the Lyrics”
Do re mi fa so la ti do. Get cracking at memorizing your favorite lyrics with host Mark McGrath on VH1’s new music game show, “Dont Forget the Lyrics”. Check out Ear Goo’s sound design and mix in this spot.
Client: VH1
Sound Design/Mix: Ear Goo
AT&T U-verse Mobile
Watching your favorite show while on the subway! AT&T really nailed this one, and so did we, with this new radio spot.
Client: AT&T
Radio Production: Ear Goo
VH1 “100 Greatest Artists of All Time”
Music icons for every generation. Remember the music of our lives in the newest spot for Vh1’s 100 Greatest Artists of All Time.
Client: VH1
Sound Design/Mix: Ear Goo
“Going the Distance”
One word: SNOOKI!!! The queen of the Jersey Shore and Drew Barrymore share parallel lives in New Line Cinema film, “Going the Distance”. Take a look and a listen to Ear Goo’s sound design and mix in the latest trailer.
Client: MTV/New Line Cinema
Sound Design/Mix: Ear Goo
2010 MTV Video Music Awards: Rhapsody
2010 A Space Odyssey!? Rhapsody and MTV come together for this year’s VMAs! Check out Ear Goo’s sound design and mix in this spot.
Client: MTV
Sound Design/Mix: Ear Goo

VH1 “Behind the Music – Fantasia”
What’s the latest on Fantasia? Find out in her heartfelt interview on VH1’s Behind the Music!
Client: VH1
Sound Design/Mix: Ear Goo
VH1 “World Video Premiere – Taylor Swift”
What’s better than Taylor Swift? Absolutely nothing. Check out this spot for the world video premiere of her new song “Mine”.
Client: VH1
Sound Design/Mix: Ear Goo

“The Last Airbender”
Based on the hugely successful Nickelodeon animated TV series “Avatar: The Last Airbender,” the live-action feature film is set in a world where human civilization is divided into four nations: Water, Earth, Air and Fire. On the kids’ must-see list. Check out Ear Goo’s sound design and mix in this trailer!
Client: Nickelodeon/ Paramount Pictures
Sound Design/Mix: Ear Goo
MTV: Michael Jackson Tribute
In addition to the 2010 Telly Gold Award, MTV’s Michael Jackson Tribute has also won the 2010 Promax Silver award.
Congratulations MTV!!!
Client: MTV
Original Music/Sound Design/Mix: Ear Goo
VH1 “Do Something! Awards”
Ensuring social change is important to Ear Goo, and Ear Goo is honored to be a part of the 2010 Do Something! Awards, which airs live on Monday, July 19th at 9/8c on VH1. Hosted by Jane Lynch (“Glee”) the show rewards driven and successful world-changers who have made a tremendous global impact, and they’re all under the age of 25. This year, Ear Goo created the audio branding package for not only the radio and television campaigns for the show, but also for promotional videos on screens throughout Six Flags theme parks! Check out this HILARIOUS host spot, and Ear Goo’s audio branding on this spot.
Client: VH1
Audio Branding/Sound Design/Mix: Ear Goo
iN DEMAND – Vutopia
There’s nothing better than watching a great movie…except perhaps watching that same great movie from the comfort of your home. To satisfy movie buffs everywhere, iN DEMAND launched Vutopia, a digital movie service available online and on demand for digital movie subscribers. With hundreds of movie titles in HD, including Hollywood favorites and documentaries, Vutopia raises the bar of in-home entertainment. Ear Goo had the pleasure of composing a full audio branding package for Vutopia; giving this new brand a fresh and fun aural palette. Experience the sounds of Ear Goo on Vutopia!
Client: iN DEMAND
Original Audio Branding Package: Ear Goo
MTVu “Ahead of the Curve”
While at SXSW 2010, MTVu tricked out a warehouse and invited top indie musicians to play. “Ahead of the Curve” showcases those performances and keeps viewers on the pulse of today’s hottest music. Ear Goo jammed with MTVu to mix a slew of cool music spots. For your viewing, check out our work on this spot for Swedish rockers Miike Snow as featured on “Ahead of the Curve.
Client: MTVu
Sound Design, Mix: Ear Goo
MTV “Iron Man 2″
MTV called on Ear Goo for hero-worthy audio for a series of sizzling trailers for the highly anticipated sequel to the blockbuster film “Iron Man.” A combination incredible graphic transitions and action-packed clips provided a great opportunity for Ear Goo to show off its mixing and sound design skills. After working on these sweet spots, we already know what we’re going to be for Halloween 2010! Check out Tony Stark and Ear Goo’s show-stopping audio here.
Client: MTV
Sound Design, Mix: Ear Goo
PBS: Wo Ai Ni Mommy PREMIERE at Asia Society
Ear Goo’s feature-length original composition, sound design, and mix can be experienced this Friday, May 14th at the Asia Society for the NYC premiere of “Wo Ai Ni Mommy” (dir. Stephanie Wang-Breal). This documentary won the Grand Jury’s Best Documentary award at the San Francisco International Asian American Film Festival. Tickets for the Asia Society NYC Premiere available here. “Wo Ai Ni Mommy” will have its US Television premiere on POV (Point of View) on PBS on August 31st, 2010. To learn more about the film go to www.woainimommy.com
Client: Eye Wang Productions
Original Music, Sound Design, Mix: Ear Goo
National Geographic “Known Universe”
Space is really big and, well, we’re not all rocket scientists. Fortunately for us earthlings, National Geographic is bringing all that space down to size with a brand new series called “Known Universe.” Cosmic collisions? Check! Space storms? You betcha! Alien contact? Maybe…Until then, strap on your 1980s moon shoes and check out Ear Goo’s original music for the spot here.
Client: National Geographic Channel
Original Music: Ear Goo

VH1 “Sloungewear”
Your old blanket with sleeves in “Designer Leopard” is so 2008. Upgrade yourself with VH1’s coveted Sloungewear! In a creative 6-week viral campaign, VH1 viewers competed for a chance to win branded Sloungewear for their slounging pleasure. To get super sloungey, VH1 called on Ear Goo for original music, sound design, and mix for this hilarious spot.
Client: VH1
Original Music/Sound Design/Mix: Ear Goo

VH1 “Basketball Wives”
Having a rich husband can change a woman. Having a rich and famous athlete-husband? Well, now that calls for another VH1 docu-soap series! In this new show, some of the NBA’s finest wives, girlfriends, and exes give us an insider’s peek into the glamorous huddle of parties, jet-setting, and half-time reports. Check out Ear Goo’s sound design and mix for this exciting spot!
Client: VH1
Sound Design/Mix: Ear Goo

VH1 “Sober House”
The second season of VH1’s “Sober House” follows a new cast of celebrities as they press along the path of sobriety. With Dr. Drew by their side, the Sober House residents work through their addictions and demons to reach the greater goal of full recovery. For poignancy and clarity, Ear Goo provided sound design and mix for the spot cut in our Final Cut suite. Check out the spot here.
Client: VH1
Sound Design and Mix: Ear Goo

VH1 “TRANSform Me”
Wake up, get glam, go to work, stay glam, leave work, still glam. Life as a woman can be hectic and sometimes the sassiness gets lost between laundry and fixing the kitchen sink. In VH1’s new makeover show, three of the most fab-glam transgendered women rescue those who forgot to put their fashion foot forward. Ear Goo delivered upbeat sound design and mix for this campaign that will have you wondering: Who’s that lady? Who’s that lady?
Client: VH1
Sound Design/Mix: Ear Goo

LOGO “Major Celebrity Drama Month”
Drug addictions? Failed family relationships? Fortunately not! LOGO’s new campaign highlights nostalgic and sometimes dramatic flicks featuring our favorite ‘Major’ celebs like Sarah Jessica Parker, Sissy Spacek, and Toni Collette. LOGO teamed up with Ear Goo for choice sound design and mix for this retro-spot!
Client: LOGO
Sound Design/Mix: Ear Goo

Youth & Revolt
To promote Miguel Arteta’s film adaption Youth in Revolt (in theaters now)—from the series of cult-fave books by C.D. Payne— MTV paired the naturally humorous Michael Cera with the unnaturally tan cast of MTV’s “Jersey Shore.” In these funny trailers, the The Garden State’s Finest teach Cera the ways of the Shore: drink fruity mixed drinks, gel your hair so that it stands on end, wear your best Ed Hardy, and pound the floor with your fist when “hear dat beat drop.” To bring out the best Jersey accents, MTV enlisted Ear Goo for sound design and mix. Check out the trailer!
Client: MTV
Sound Design & Mix: Ear Goo
VH1: Friday Night Alright
Every Friday starting January 1, 2010, VH1 takes viewers on a high-def global musical expedition. The trek through rock and pop includes A-list performers like Madonna, Lady Gaga, Green Day, Kanye West, Kelly Clarkson, Black Eyed Peas, and more. VH1 came right to Ear Goo for world-class original music, sound design, and mix. Get your global fix with this epic spot!
Client: VH1
Original Music, Sound Design & Mix: Ear Goo
PBS: Wo Ai Ni Mommy
For the past eight years, China has been the leading country for U.S. international adoptions. There are now approximately 70,000 Chinese adoptees being raised in the United States. Ninety-five percent of them are girls. Wo Ai Ni Mommy follows the Sadowsky family as they journey to China to adopt eight-year old Fang Sui Yong. This film provides an intimate and honest look into the struggles Sui Yong faces as she leaves behind her life in China to start her new life in America. Through this story, we witness the paradoxical losses and gains that are an inherent aspect of international adoption. Wo Ai Ni Mommy will have its U.S. television premiere in the fall of 2010 on PBS’s award-winning documentary program, POV. Ear Goo had the honor of working with Eye Wang Productions to create the original score for Wo Ai Ni Mommy.
Client: PBS
Production Company: Eye Wang Productions
Original Music, Sound Design & Mix: Ear Goo
VH1: Celeb Rehab
Eat better? Go to sleep earlier? Your new year’s resolution is probably a million times easier to achieve than the rag-tag crew of VH1’s “Celebrity Rehab 3.” The third season explores another group of celebrity patients the likes of Dennis Rodman, Heidi Fleiss, and Tom Sizemore riding the rollercoaster of rehabilitation and recovery. VH1 and Ear Goo joined forces to create quality sound design and mix for spots that convey the struggle and success of this season’s cast.
Client: VH1
Sound Design & Mix: Ear Goo

VH1: Fantasia For Real
From young single mother to famous face, VH1’s “Fantasia For Real” reveals the complex, touching and relatable life of recording artist, author, actress and American Idol winner Fantasia. Gearing up for her highly anticipated third album, Fantasia juggles her career, motherhood, and life after the seismic aftershocks of fame. VH1 teamed up with Ear Goo to put the songstress back on the map with quality sound design and mix for the show’s heartfelt spots.
Client: VH1
Sound Design & Mix: Ear Goo
STARZ: Party Down
They want their name in big lights and red carpets rolled out before them. For now, the misfits of “Party Down” will have to keep dreaming while they work for tips as employees of an L.A. catering company. STARZ turned to Ear Goo for sound design and mix sharp enough to get any party started. Watch the spot to get a glimpse of these hilarious wannabes before they become famous. Maybe?
Client: STARZ
Sound Design & Mix: Ear Goo

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